UI

DIGITAL WHEELSTANDS at GM WORLD

About this project

CREDITS: 
Interface/Graphics: Kate Zielinski
Graphic Tech: Lisa Eckman
Cadillac Interface Design: Julie Jevremovic
PROGRAMS I USED:
Adobe InDesign
Adobe Photoshop
Adobe XD
 

General Motors reached out to Czarnowski to design digital wheelstands for vehicles displayed throughout “GM World” - a showcase of their latest vehicles located within their corporate headquarters. They needed an interface design that would allow information to be easily changed as vehicles would be rotated in and out of display every quarter.

As the graphic designer for the project, I created an interface for Buick, GMC, and Chevrolet. In addition to design, we had to input and organize all information for each vehicle displayed as well as cross-check that all was consistent, up-to-date, and user-friendly. This was one of the most challenging projects not only because of the aggressive timeline but also for the amount of information that needed to be gathered, organized, and designed into each interface for each vehicle.

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Buick Auto Show Vignettes

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Sanofi Genzyme Environmental Graphics + Strategy